What is SEO? What is SEO? SEO stands for search engine optimization and is the process of optimizing, or maximizing your webpages, and the linking structure of other webpages, which link to your webpage in such a way that the search engines give you higher rankings for your chosen keywords. Why Is SEO So Important? So why is SEO so important? Millions of people daily search for information on the search engines. For any given search term, there are anywhere from a few hundred to a few million search results that reference that given search term. Generally speaking, the search results are designed to be ranked in the order of their relevance to the searcher’s search term, or keyword (or keyword phrase). Most people, when searching for a keyword or keyword phrase, will click on one of top 10 search results on the first page of the search results, or will initiate another search. Therefore in order to gain a reasonable amount of search engine traffic, a website should appear in the top 10 search results for a given keyword. Light Digital LLC is an emerging SEO Company in Saudi Arabia. We help enhance your website content and target the right keywords in […] read more